730 of 3,090 marketing companies in East of England — 23.6% — have a director aged 60 or over.
That is the 3rd highest of 7 UK regions for this trade.
The UK average across all trades is 32.5%; marketing nationally runs at 20.6%.
| Measure | Companies |
|---|---|
| Marketing companies in East of England measured | 3,090 |
| Oldest director aged 60 or over | 730 |
| Oldest director aged 70 or over | 217 |
Of the 730 with a director over 60, 30 score 50 or higher on business quality — an output of our own scoring model, not a Companies House figure. How we score it.
| Region | 60+ | Rate |
|---|---|---|
| South West | 686 | 27.2% |
| South East | 1,397 | 25.9% |
| Northern Ireland | 92 | 23.8% |
| East Midlands | 343 | 22% |
| West Midlands | 510 | 21.7% |
| Wales | 180 | 21.1% |
| Yorkshire & The Humber | 462 | 20.8% |
| Scotland | 258 | 20.3% |
| Trade | 60+ | Rate |
|---|---|---|
| Consultancy Services | 6,652 | 38.7% |
| Lettings | 5,623 | 39.6% |
| Retail | 3,692 | 25% |
| Other Leisure | 3,011 | 30.7% |
| Investment | 2,999 | 30.9% |
| Agriculture | 2,850 | 60.3% |
| Property Development | 2,647 | 45.5% |
| Investment / Fund Management | 2,597 | 37.4% |
Combinations with fewer than 250 measured companies are not listed separately. They are still counted in every total on this page.
See all Marketing succession data or everything in East of England.
These figures are free to quote and reproduce, including in commercial work, with attribution to ExitRadar and a link to this page.
ExitRadar, "Marketing succession in East of England", UK Business Succession Index, 13 August 2026. https://www.exitradar.co.uk/succession/prof-marketing/east-of-england/Need a cut that is not published here — a different trade grouping, a finer geography, or the underlying distribution? Get in touch and we will usually provide it. Methodology.