Marketing succession in Yorkshire & The Humber

Name: Marketing business succession in Yorkshire & The Humber
Creator: ExitRadar
License: https://www.exitradar.co.uk/terms

462 of 2,219 marketing companies in Yorkshire & The Humber — 20.8% — have a director aged 60 or over.

That is the 5th highest of 7 UK regions for this trade.

Companies measured2,219

Director aged 60+462

Exposure rate20.8%

Companies House register·Measured base 3,475,770·Data as at 13 August 2026·Full methodology

2,219

Companies measured

462

Director 60+

115

Director 70+

20.8%

Exposure rate

The UK average across all trades is 32.5%; marketing nationally runs at 20.6%.

Measure	Companies
Marketing companies in Yorkshire & The Humber measured	2,219
Oldest director aged 60 or over	462
Oldest director aged 70 or over	115

Of the 462 with a director over 60, 20 score 50 or higher on business quality — an output of our own scoring model, not a Companies House figure. How we score it.

Marketing in other regions

Region	60+	Rate
South West	686	27.2%
South East	1,397	25.9%
Northern Ireland	92	23.8%
East of England	730	23.6%
East Midlands	343	22%
West Midlands	510	21.7%
Wales	180	21.1%
Scotland	258	20.3%

Other trades in Yorkshire & The Humber

Trade	60+	Rate
Lettings	4,682	36.3%
Consultancy Services	4,374	37.5%
Retail	3,302	23%
Investment	2,335	29.2%
Other Leisure	2,227	30.5%
Investment / Fund Management	2,124	36.9%
Engineering Services	1,736	38.2%
Agriculture	1,667	57.7%

Combinations with fewer than 250 measured companies are not listed separately. They are still counted in every total on this page.

See all Marketing succession data or everything in Yorkshire & The Humber.

Cite this page

These figures are free to quote and reproduce, including in commercial work, with attribution to ExitRadar and a link to this page.

ExitRadar, "Marketing succession in Yorkshire & The Humber", UK Business Succession Index, 13 August 2026. https://www.exitradar.co.uk/succession/prof-marketing/yorkshire-and-the-humber/

Need a cut that is not published here — a different trade grouping, a finer geography, or the underlying distribution? Get in touch and we will usually provide it. Methodology.

Method. Figures cover the 3,475,770 active UK companies where Companies House records an age bracket for at least one serving director — 93.8% of the 3,706,712 companies on the active register. A company counts as succession-exposed when its oldest serving director is 60 or over — not the board average, which would hide a 70-year-old founder sitting alongside younger co-directors. The business-quality figure covers only the subset our model assesses — see the methodology for why that is far smaller than the number with filed accounts. Data as at 13 August 2026; updated quarterly, next update October 2026. Full methodology.